Info

Fourth & Main is a clothing and contemporary lifestyle brand.

The brand comprises a capsule menswear collection, an online arts magazine and a bi-annual arts and culture publication – Fourth & Main Journal.

With its roots in London’s creative culture, Fourth & Main’s debut menswear collection channels the youthful exuberance of the people who populate it and the infinite styles they display. The collection harnesses the understated elegance of these traditions and provides a versatile collection of day-to-day style solutions, including unlined tailored linen jackets, chore coats, club collar shirts, tailored shorts & chinos with side button fastening, lightweight knitwear and swimwear, all with perfect fit and detail.

We present to you a focused collection of wardrobe classics that will remain with you for years to come.

Formed in conjunction with the collection, Fourth & Main Journal has been devised, written, photographed and edited exclusively by a small group of young creatives. As this might suggest, the ethos of the magazine is geared towards creating a stage for a new generation of writers and artists.

Born to highlight young artistic talent in whatever form it occurs and in as clean and pure a fashion as possible; the overall design aesthetic provides a backlight for the talent within. It will exist as a biannual publishing platform for the work and effort of our young contributors across a range of subjects, be it opinionated cultural and political commentary or a personal and memorable interview.

Our hope is that this youth-driven content bears out a return to old-fashioned values of form and presentation that are close to our hearts.