Can London 2012 give sustainability a sporting chance?
This Special Edition explores the legacy of the Games for a sustainable future. It demonstrates how major global events can create an impetus for innovation, and how investors, businesses and decision makers can make the most of the opportunity. Beyond the Finish asks what the Games will mean for sustainable food and catering, for biodiversity in London and beyond, for better business practice, for transport, and for generations to come. It tackles the question of corporate sponsorship head on, and asks a selection of Olympic and Paralympic athletes about the future they’d most like to see, shaped by the Games.