Magazine <B> i — September 2012, #9

Magazine <B>

Magazine B aspires to be a messenger that introduces its readers to well-balanced brands unearthed from around the globe. JOH & Company, with its own perspective, carefully chooses one brand at a time to feature in each issue. With sincerity in attitude, <B> aims to deliver easy-to-read contents for any readers interested in brand marketing and management, as well as brand managers.

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Started in 2005, Hwayo, A soju (distilled Korean spirits) maker is part of Kwangjuyo group, which owns Kwangjuyo, A traditional high-end Korean pottery maker and Gaon Society, A business that introduces high-end Korean cuisine. under the leadership of the president, Taekwon Cho who aspires to promote high-end Korean culture, Kwangjuyo group’s businesses are growing into brand names that offer their original values. Harmony of sophisticated dishware, cuisine and matching Korean spirits, “Hwayo” create unparalled, multiple layers of aura.

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